Towards a Better Life Towards A Better Lifewas a group of six 30 minute programs about aspects of health in the UK which demonstrated research into and the effort being made toward improving standards of health care. The conceptof producing a “package” of six programs on a particular theme that could be offered to television stations for programming at weekly intervals arose from conversations that the London Television Service the marketing section of Film Division had with television station program buyers. In this sense the series was “market led”. The series that was produced between 1983 to 1985was made up of the following programs Fight Against Leukaemia the program looked at recent advances in the treatmentof the disease including advances in the use of bone marrow transplants. Producer Annabel Olivier-Wright, Director Bill Metcalf, Script Jenny Lucas. A Better Way of Birthvisited John Radcliffe Hospital in Oxford where consultants, midwifes and general practitioners had put in place a system leading to a happier and better experience of child birth. One pregnancy is followed through to the emergence of a new baby. Producer Annabel Olivier-Wright, Director Philip Draycott An Ordinary Life (click here to view from BFI)was about children born with a disability and the way a sympathetic society can help them live a more fulfilled life. The film looks at some of the advances both great and small that are helping disabled children to find a voice in Britain. Producer Annabel Olivier-Wright, Director Andy Humphreys. The Gift of Lifelooked a the organisation of organ transplants in the UK including the Donor Card. The film follows through two transplant cases looking at the issues and pressures on those who give and those who receive transplants. Medicine In Sportlooked at growing specialisation of sports medicine speaking to the famous and not so famous that this branch of medicine has helped. Community Healthlooked at the work of two NHS doctors, one in multiracial inner London and another nearing retirement in rural Devon. The film traces their very different lives and the patients they care for. The package of films was well received and achieved world wide sales. The package was available in Arabic, French and Latin American Spanish. As a package it waswell placed to find sales to television stations since if offered interesting and acceptable viewing. For the sponsor, the Foreign Office it offered an image of Britain as a caring and innovative society.